These Terms of Use govern your access to stratum.fyi and the public-facing relationship between you and Stratum Studio LLC, a Wisconsin limited liability company (“Stratum,” “we,” “us,” or “our”). Paid engagements are governed by a separate Master Services Agreement (“MSA”) and individual Statements of Work (“SOWs”), which control over these Terms with respect to that work.
1. Acceptance
By accessing or using the Site, you agree to be bound by these Terms and our Privacy Policy. If you do not agree, do not use the Site. If you accept these Terms on behalf of a company or other entity, you represent that you have authority to bind that entity.
2. About Stratum
Stratum Studio LLC is a marketing studio that builds and operates AI-native marketing infrastructure. The Site describes our services for informational purposes. Nothing on the Site constitutes a binding offer or guarantee of services.
3. Use of the Site
You may use the Site only for lawful purposes and in accordance with these Terms. You agree not to:
- Access, tamper with, or use non-public areas of the Site or our systems without authorization.
- Probe, scan, or test the vulnerability of the Site or circumvent any security measure.
- Scrape, harvest, or use automated means to extract content beyond ordinary browsing or indexing by reputable search engines.
- Use the Site to send unsolicited communications, malware, or other harmful code.
- Misrepresent your affiliation with any person or entity when contacting us.
- Use the Site or its contents to train, fine-tune, or benchmark AI models without our prior written consent.
- Use the Site in any manner that could disable, overburden, damage, or impair it.
4. Engagements & MSA
Paid services are delivered under a written Master Services Agreement and one or more Statements of Work signed by both parties. The MSA and SOWs control the scope, deliverables, fees, payment terms, intellectual property assignment, confidentiality, warranties, and remedies for each engagement and supersede these Terms with respect to that engagement.
No engagement is created, and no obligation is incurred, by booking a discovery call, exchanging emails, viewing a proposal, or any other pre-contract communication.
5. No professional advice
Content on the Site (including case studies, frameworks, and example metrics) is provided for general informational purposes only and is not legal, financial, tax, investment, or other professional advice. Past results do not guarantee future outcomes. You should consult qualified professionals before acting on any information provided here.
References to crypto, DeFi, financial infrastructure, or similar topics describe past client work and are not an endorsement, recommendation, or solicitation to buy, sell, or hold any asset.
6. Intellectual property
The Site and its contents — including text, graphics, logos, the Stratum name and mark, design system, code, and the selection and arrangement of content — are owned by Stratum or its licensors and are protected by United States and international intellectual property laws.
Subject to these Terms, we grant you a limited, revocable, non-exclusive, non-transferable license to access and use the Site for personal or internal business evaluation. All other rights are reserved. You may not reproduce, distribute, modify, create derivative works of, publicly display, sell, or commercially exploit any portion of the Site without our prior written consent.
Trademarks, service marks, and trade names of third parties referenced on the Site (including names of past clients, partners, or vendors) are the property of their respective owners.
7. Your content
If you send us materials (emails, scoping responses, case backgrounds, files), you represent that you have the right to share them and that doing so does not violate any obligation you owe a third party. You grant us a limited license to use those materials solely to evaluate fit, prepare proposals, and deliver any engagement we subsequently agree to. Engagement-specific licenses and assignments are governed by the MSA and SOW.
8. AI-assisted work
Stratum's services use AI tools as part of the operating workflow. We do not submit your confidential business data to third-party AI providers in ways that permit your data to be used for training their models without explicit written consent. Specific AI-tooling practices for an engagement (model selection, data handling, retention) are addressed in the MSA or SOW.
9. Third-party services
The Site may contain links to or embed services operated by third parties (for example, Calendly for scheduling). Your use of those services is governed by their terms and privacy policies. Stratum is not responsible for the content, accuracy, security, or practices of any third-party service.
10. Disclaimers
THE SITE IS PROVIDED “AS IS” AND “AS AVAILABLE” WITHOUT WARRANTY OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, NON-INFRINGEMENT, ACCURACY, OR UNINTERRUPTED OR ERROR-FREE OPERATION.
Stratum does not warrant that the Site or its contents will be available, secure, or free of viruses or other harmful components. You access the Site at your own risk.
11. Limitation of liability
TO THE FULLEST EXTENT PERMITTED BY LAW, IN NO EVENT WILL STRATUM, ITS OWNERS, OFFICERS, EMPLOYEES, CONTRACTORS, OR AGENTS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, OR GOODWILL, ARISING OUT OF OR RELATED TO YOUR ACCESS TO OR USE OF THE SITE — WHETHER BASED ON WARRANTY, CONTRACT, TORT (INCLUDING NEGLIGENCE), OR ANY OTHER LEGAL THEORY — EVEN IF STRATUM HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.
STRATUM'S AGGREGATE LIABILITY ARISING OUT OF OR RELATED TO THESE TERMS OR YOUR USE OF THE SITE WILL NOT EXCEED ONE HUNDRED U.S. DOLLARS (US$100). LIABILITY UNDER AN MSA OR SOW IS GOVERNED BY THAT AGREEMENT AND NOT BY THIS SECTION.
Some jurisdictions do not allow the exclusion or limitation of certain damages. In those jurisdictions, the foregoing exclusions and limitations apply to the fullest extent permitted by law.
12. Indemnification
You will indemnify, defend, and hold harmless Stratum and its owners, officers, employees, contractors, and agents from and against any third-party claims, damages, liabilities, costs, and expenses (including reasonable attorneys' fees) arising out of or related to: (a) your violation of these Terms; (b) your violation of any law or third-party right; or (c) materials you submit to us that infringe a third-party right. Stratum may assume exclusive control of the defense of any matter for which you owe indemnification.
13. Termination
We may suspend or terminate your access to the Site at any time, for any reason, without notice. Sections that by their nature should survive termination will survive, including intellectual property, disclaimers, limitations of liability, indemnification, governing law, disputes, and miscellaneous.
14. Governing law
These Terms are governed by the laws of the State of Wisconsin, United States, without regard to its conflict-of-laws principles. The United Nations Convention on Contracts for the International Sale of Goods does not apply.
15. Disputes & arbitration
The parties will first attempt to resolve any dispute informally by contacting luke@stratum.fyi. If we cannot resolve a dispute within 30 days, either party may submit it to binding arbitration administered by the American Arbitration Association under its Commercial Arbitration Rules. Arbitration will take place in Madison, Wisconsin (or remotely by mutual agreement), in English, before a single arbitrator. Judgment on the award may be entered in any court of competent jurisdiction.
Notwithstanding the foregoing, either party may seek injunctive or equitable relief in a court of competent jurisdiction to protect intellectual property or confidential information.
16. Class action waiver
To the extent permitted by law, you and Stratum each agree that disputes will be resolved on an individual basis and not as a class, collective, consolidated, or representative action. The arbitrator may not consolidate more than one person's claims and may not preside over any form of representative or class proceeding.
17. Miscellaneous
These Terms, together with the Privacy Policy and any applicable MSA or SOW, are the entire agreement between you and Stratum regarding your use of the Site. Our failure to enforce any provision is not a waiver. If any provision is held unenforceable, the remaining provisions will remain in full force and effect, and the unenforceable provision will be modified to the minimum extent necessary to make it enforceable. You may not assign these Terms without our prior written consent. We may assign these Terms at any time without notice. Headings are for convenience only.
18. Changes
We may update these Terms from time to time. The “Last updated” date at the top reflects the most recent revision. Continued use of the Site after a change means you accept the revised Terms.
19. Contact
Questions about these Terms can be sent to:
Stratum Studio LLC
Attn: Legal
Email: luke@stratum.fyi